HOME SERVICES

OUT-BRAND THE BUYERS. WIN THE MARKET.

Services

When Private Equity Buys the Market, You Build the Brand

Private Equity firms are snapping up HVAC, plumbing, and electrical companies at record speed. They flood every channel with cloned campaigns. They poach your best techs. They buy search rankings like billboards. Each week, another local name disappears into a national rollup.

You feel it—the pressure to compete with companies that have budgets you can’t match. But money only buys reach, not trust.

That’s where Flying Hippo Home Services comes in. We build rebellion into brands. We help you earn attention instead of renting it. We create brands that attract customers, talent, and loyalty. Because when people can’t tell you apart, price becomes the only story.

Flying Hippo Turns Independents Into Icons

We’re not another marketing firm. We’re a call to arms for home service owners who refuse to fade into sameness. We help independents outsmart, not outspend, Private Equity. We build brands that people remember, prefer, and ask for by name. While they’re renting growth, you’ll own yours.

Our Core Services

Branding

Suckerpunch Sameness.

We’ll elevate your brand’s narrative, essence, and personality to a new level, turning passive consumers into loyal followers.

Environmental Branding & Truck Wraps

Let us get all up in your space.

Extend your branding to interior and exterior building spaces with environmental design to engage and inform, attract talent and customers, and increase productivity.

Marketing

We love driving in traffic.

Our expert marketing team crafts and launches online campaigns across platforms, maximizing impact with savvy optimization and precise targeting. 

Video Production
& Multimedia

Lights, camera, conversion.

Be remembered with emotive storytelling and stimulating motion graphics that connect and communicate with your audience.

Web Design
& Development

Love at first site.

We’ll make your online brand irresistible with dynamic media and SEO, ensuring visitors choose you first! 

Iowa's Leading Local Services Agency

Who
We
WORK
With

We partner with contractors, franchises, OEMs, and distributors who are done settling for ordinary.

 You want to:

  • Expand into new markets with a brand that scales.
  • Hold your ground against PE-backed rollups with unlimited ad budgets.
  • Stop pouring money into short-term tactics that don’t build lasting value.


If that sounds like you, it’s time to make your next move.

SPOTTED ZEBRA™ BRANDING WORKSHOP

Where Bold Brands Earn Their Stripes.

Blending in works for zebras, not for brands.

This isn’t a “discovery session.” It’s a creative revolt. Fast-paced, focused, and built for action. Together, we’ll sharpen your story, define your edge, and plan your rise.

You’ll leave with:

  • A message your team believes in
  • A position your competitors can’t steal
  • A plan to own your market with confidence

Curious how it works? See what happens when your brand grows some spots.

(BIG)

Brand Impact Grade

See How Your Brand Stacks Up

The BIG report measures what matters most: how your brand earns attention, memory, and loyalty.

We score you on:

  • Distinctiveness of design and identity
  • Message clarity and emotional pull
  • Search demand and brand recall
  • Talent attraction and internal pride


You’ll get a report that ranks the gaps, highlights quick wins, and sets a clear path to brand power.

Case
Studies

How Independents
Took Back the Market

This isn’t portfolio fluff. These are proof points. Real brands. Real rebellion.

New Look, Same Chill Reputation

MEYERS HEATING AND AIR

A 60-year legacy got a modern edge with bold design, sharp messaging, and a brand built to own Colorado’s HVAC market.

Turning Wrenches
into Wins

JTECH
INSTITUTE

We turned a local trade school into a regional powerhouse with bold branding and a voice that fueled record enrollment growth.

Guess Who Made the Cut

RJ LAWN AND LANDSCAPE

A sharp new identity, clean visuals, and a tagline with bite helped RJ cut through the noise and own their market.

A Legendary Refresh

SERVICE LEGENDS

We gave Service Legends a brand worthy of its name with vibrant design, personality, and a refresh that redefined HVAC cool.

We Have a Flair
For Branding Home Air

MODERN HEATING AND AIR

Smart, stylish, and built for growth, this rebrand made Modern Heating and Air as memorable as the comfort they deliver.